I just read about the launch party for the new fashion line "Witches" by Lauren Alexander and Gabby Applegate. While the clothing looks lovely, I am particularly bowled over by the event itself. Apparently, it took place at Chateau Marmont, and rather than having a fashion show per se, there were instead dark little scenes set up outside inhabited by the models, allowing viewers to wander from vignette to vignette. The propping looks impecable, and the art direction as a whole is to die for, with plenty of occult and Victorian embellishments, and the entire space bathed in an eerie pink light. You can see more pictures here. Wish I could have been there.